Brief
To create an identity for a new programme called the UCL Global Citizenship Programme that would inspire students to get involved. The identity needed to be distinctive but work alongside the UCL master brand effectively.
Response
The aim of this course was to get students to open their eyes to the wider world and want to play a bigger part in it. To communicate this I crafted images of global citizens quite literally out of the world. The stamps were created as a device to hold key messages but also to support the visual language. I also designed simple icons to help break down the programme information, making it more digestible and memorable for the students. Completed while at Jack Renwick Studio.